GEO and AI search learning center
Practical guides for teams improving crawler access, page meaning, evidence, and technical readiness without treating a heuristic score as proof of real AI visibility.
Core references
Practical guides
GEO fundamentals
What is generative engine optimization (GEO)?
A practical definition of GEO, how it relates to SEO, what can actually be measured, and where teams should start.
8 minStructured data
Structured data for AI search: implementation guide
How to use schema markup to make page entities, ownership, dates, and content types clearer without overclaiming its effect.
9 minContent and trust
How to create citation-ready content for AI answers
A framework for writing pages that are easy to quote, verify, attribute, and keep current across search and answer systems.
8 minTechnical audit
Technical GEO audit checklist for public web pages
A prioritized checklist for crawler access, indexability, rendering, semantics, trust, and repeatable AI-search readiness reviews.
10 min